Hello and thanks for stopping by! I’m Melissa, the twenty something writer behind High Heels & a Backpack. Whether you’re a brand, a travel publication, a fellow blogger or simply a curious individual, I’m flattered that you are considering collaborating with me!
As the internet changes the way that people organise their trips overseas, blogs are playing a more integral role in the decision making process for many people as they consult Travel Bloggers for advice and inspiration. Working with a proven influential brand like High Heels & A Backpack enables access to a large and dedicated global following.
Over the course of the past twelve months, I’ve grown an engaging audience of over 40,000 subscribers and had the pleasure of working with established brands and tourism boards across the globe including the likes of Coca Cola and the Korean Tourism Board.
On average, High Heels & a Backpack receives 25,000 unique monthly visitors – a figure that is growing rapidly.
I am always open to hearing new and innovative ideas on ways that we can work together, but to give you a little food for thought, I’ve summarised a few of the main ways that we could collaborate below.
I am fiercely proud of having an expansive portfolio of travel content produced for some of the most established names in the industry. Namely, I am Forbes Travel Guide’s “expert” Korean travel writer. I have also produced content for the likes of Tripzilla Magazine, The Huffington Post, and numerous in-flight magazines. So whether you are an established publication, or an up and coming site that would like some ghostwriting assistance, I would be happy to hear from you. Portfolio and references are available on request.
There are a number of ways in which I have worked with brands to offer advertisements.
Please note that I will only consider opportunities that suit my brand and reader demographic as I always want to ensure that products and services discussed are relevant to my readership.
Press Trips/Destination Marketing: Perhaps you are a tour company wanting to highlight the services that you offer, or maybe you are a Tourism Board wanting to show the beauty of your country?
A typical collaboration will include an agreed amount of blog posts published (via external publications if desired), real-time social media coverage and interactive social media events such as Twitter chats or Google hangouts. I will charge a rate commensurate with the amount of work and coverage required.
Sponsored Posts: Whether it’s an advertorial, or a product/hotel review, I have produced sponsored content for several brands in order to drive traffic to their sites that has given a proven ROI. The article will be written with my voice, promoted on social media, and exist on the front page of Highheelsandabackpack.com for the duration of its time as one of the ten newest posts. There are several rate packages available based on your specific requirements.
Banner Ads and Affiliate Marketing: You will note several clickable banner ads as you move around the website. Advertising on High Heels & A Backpack allows you access to a wide global readership.
As I mentioned, I am open minded about various ways of working together so whether you would like to learn more about the aforementioned, you have an alternative suggestion, or you would like to request a media pack or writing portfolio, please feel free to contact me at Melissa@highheelsandabackpack.com